07 Jul Why your Business Website Should be Mobile Compatible?
Your website is the first window to your organization. Every day thousands of consumers visit your official website and decide to make purchases. Every customer brings many more and thus your business grows!
Today, people are shifting from desk tops to mobile devices for games, for information, for making purchases, getting directions and even for work. That is mobile web browsing! By end of this year itself, the number of people who will access the internet through mobile device will be much, much higher than those browsing through their desktops.
Business Opportunities on your Mobile Device
Mobile compatibility does not just mean that your website loads on a mobile! It refers to getting your website built especially for the mobile device. Why is this important? Let us enumerate further:
Use of mobile is growing at a exponential rate and ease in surfing will render higher conversions.
A mobile compatible website will be easier to navigate through. It will not appear condensed, cluttered, unreadable and jumbled on the mobile device. A poorly designed site may repel prospective customers and you may lose revenue.
Life is lived on the fast lane today. Consumers need information fast and a lack of it can make them shift to another site (your competitors, may be!) Also, Who would recommend a poorly visible and poorly designed mobile site? Not you either!
Mobile compatible website will help customers (scattered traffic audience) to search for you easily — easy navigation.
Faster downloads. Who does not enjoy that?
Mobile graphic design, SEO friendly website, integrating plug-ins –all this and more should be incorporated for an accessible mobile website of your organization.
Instant mobile marketability brings in more new and repeat visitors to your mobile friendly website.
A clean mobile compatible site will be exposed to the entire global population and will make for a pleasurable experience.
One click, one e-mail and you get a customer for life!
You can get a higher ranking as far as search engine results are concerned because too many local searches are carried out by people. Integrate with social media platforms such as Face book, Twitter, and YouTube.
Need for a Mobile Website
Websites which are not designed for mobile phone will not work properly when downloaded on the mobile platform. They will load slowly and will not leave behind precisely the right kind of user experience you intend to give to your esteemed customers. Lack of knowledge about your services or information about your business organization will make customers wary of your website, not aid in building your brand value. Hence it is essential to optimize your website for mobile viewing for a positive impact on others.
Do you know that 1/3rd of global population uses the mobile to view information on the internet? Add to this searches for local services and products as also location based services made using mobile devices. You do want higher mobile search engine rankings!
Customers should be able to view your website from every mobile operating system and also with most web browsers. Multiple column layouts are not for small screens on mobile. Get a mobile website or you are inadvertently helping your competitor move up the sales ladder! It is a necessity, not just another choice